4Spot Marketing’s president, Jeff Arnold, is featured in the most recent edition of Jewelry Business Advisor magazine for an article on Internet Marketing and SEO. His article discusses how jewelry store owners need to think ‘what’, not ‘who’ when designing and building their websites. When people have a need, [...]
When we first started creating websites for small business owners, primarily jewelers, we were recommending that they go with GoDaddy’s shared hosting services, as the price was right (about $8/month). For the size websites we were creating and the amount of traffic that was going to the sites, it [...]
Several times now I have had an issue where I have worked with a client (or my own) WordPress website and had an issue where the blog post title would show on the blog page, but no excerpt would show … and then when I went into the blog [...]
CANN (Internet Corporation for Assigned Names and Numbers) is the governing body responsible for allocating generic top level domains (gTLDs). These are the .com, .net, .org, etc. extensions that fall behind the domain name that you have chosen. As of today, there are only 22 options for your gTLD. [...]
There are thousands of website design firms in this country, and a select handful that specialize in the jewelry industry. We are able to perform search engine optimization services for all of these sites. Here is an example of the SEO success that we’ve had with a website that [...]
